JAKARTA – Higgs Games Island (HGI), officially announced the arrival of the world football legend from Portugal, LuÃs Figo, to Jakarta on July 12, 2026.
The presence of the 2000 Ballon d’Or winner will be a surprise not only for football fans but also other sports lovers. Figo will be present in the culmination of the “Pesta Bola HGI 2026” campaign.
As a platform with a massive user base, HGI appointed the world football legend as its Global Brand Ambassador.
This strategic step aims to encourage refreshing digital lifestyles to be more exciting, as well as the transformation of traditional sports-themed mobile games into digital ones with a more professional and structured industry direction.
Therefore, the arrival of LuÃs Figo on July 12, 2026 is a strategic momentum for HGI to emphasize that world-class football tactics are in line with the essence of the mind sport.
“Through Figo’s presence, we want to emphasize HGI’s commitment to building a professional, competitive, and structured sports thinking ecosystem,” said HGI Representative, Ray, Friday, June 12.
The Smart Educational and Entertainment Side Behind Thinking Sports
In the modern era, mobile games have transformed into an inseparable part of the lifestyle of urban people as a means of entertainment as well as sharpening thinking acumen.
Through the “Pesta Bola HGI” campaign, he hopes that dominoes can come with a new face in a digital format that is now globally classified as a thinking sport (mind sport) by the International Mind Sports Association (IMSA), standing alongside chess and bridge.
HGI wants to show that mobile games are no longer just a filler for free time, but a positive lifestyle trend that trains focus, calculates opportunities, and the accuracy of making decisions.
LuÃs Figo’s legendary playing character with a champion’s vision and strong charisma is a perfect reflection of the values of mind sports that HGI wants to share, especially with the younger generation of Indonesia.
Series of Activities and Vertical Collaboration
LuÃs Figo will attend the culminating series of events of the HGI Football Festival at fX Sudirman, Jakarta on July 12, 2026 after there were various exciting online and offline activities.
HGI will also hold an Exclusive Meet Up with Figo at the event which brings together various stakeholders of the digital industry, gaming community, and national sports associations.
Tag:
sepak bola
